Weatherhead's Michael Goldberg weighs in on Ticketmaster resellers

Ohio lawmakers aim to put guardrails on Ticketmaster, resellers

WEWS: Michael Goldberg, professor at Weatherhead School of Management and associate vice president of the Veale Institute for Entrepreneurship, noted that ticket resellers meet last-minute demand and reflect supply and demand dynamics. While sometimes criticized, he said reselling can be “smart” as buyers purchase sold-out tickets to sell at higher prices, playing a role in the local economy without necessarily harming fans.