Be picture perfect.

Strong photography is one of the best ways to tell a good story. Bland photography, on the other hand, can dilute a potentially powerful message.

Whenever possible, use photography that is visually interesting and that dynamically captures the essence of the message you want to promote. Photographs that reflect a documentary or journalistic approach best convey the visual image of Case Western Reserve University—capturing a more natural, relaxed and welcoming character. Photos should be engaging, intense, exciting, intelligent and purposeful.

A variety of images are available for download through our digital asset-management system, online at

University Marketing and Communications does not have a staff photographer, but we do work with a variety of freelance photographers. For assistance, please email