You only have a few minutes to sell yourself to a prospective employer - how do you do it?
The 60-second commercial is a quick way to advertise your strengths, in a minute. This tactic is ideal for an employer introduction. Be sure to keep it career-focused and avoid personal information (where you were born, your social security number, and date of birth, etc).
Organize your presentation into focused categories:
- Answers the question, "So tell me about yourself"
- Designed to position yourself and sell your most marketable skills
- Serves as a summary of your background, strengths and accomplishments
- Is customized for the target audience and their interests
If you say nothing else, these four points should not be forgotten:
- Years of work experience
- Background in: management, marketing, sales, etc.
- Key skills and tasks that pertain to your goals: strategic planning, business generation, and relationships development
- Personality traits and characteristics that make you unique
Where a Pitch is Used
You'd be surprised how many situations will require the use of a short, targeted summary of yourself, including:
- Job interviews
- Networking interviews
- Career fairs and Information Sessions
- Cover letter