Technical Assistance Guides

This series of Technical Assistance Guides are designed to help walk you through the key components of the FreshLink Ambassador Approach. Should you have additional questions or needs regarding the information provided, please contact, Rachael Sommer, at


  • FreshLink Ambassadors: Who are they, what do they do, and what skills should they have?
  • Ambassador Training and Support: Setting up your FreshLink Ambassador team for success!
  • Designing your FreshLink Ambassador Budget: Developing support for your program
  • Evaluating your FreshLink Ambassador Program: Assessing impact and opportunities for improvement

The FreshLink Ambassador (FLA) Toolkit includes four components that are designed to be used together: